For street & urban art

Marketing for street & urban art

Your work is already part of the cityscape – your name often isn’t. We make sure clients, galleries, festivals and collectors know who is behind the walls.

Favori Media is the Berlin-based agency for arts and culture marketing. We support street artists, muralists, graffiti and urban artists with a portfolio website, documentation of your walls, social media, press relations, a shop for prints and editions and visibility on Google and in AI answers.

MuralsCommissionsPrintsFestivals

Street artist spray-painting a large mural in a Berlin courtyard (AI-generated)AI-generated

At a Glance

  • Who it’s for: Street artists, muralists, graffiti writers and urban artists – for commissioned walls, festivals, galleries and their own editions.
  • What: A portfolio website with project documentation, photo and video of your walls, social media, a shop for prints and editions, press relations and SEO – individually or all in one.
  • How: personal, in your voice and with clear agreements – you approve, we deliver.
  • Getting started: a free initial call – afterward you receive a proposal that fits your project.

The Situation

Big walls – but too few commissions?

Thousands of people see a mural every day. But anyone who wants to award a façade, a company wall or a festival project has to find you first – and needs references that convince.

Muralist comparing her design on a tablet with the wall (AI-generated)AI-generated
Between design, scaffolding and sign-off, there is little time left for acquisition. · Illustrative image, AI-generated
  • Your walls are on Instagram, but nowhere documented with location, size and client
  • Companies, municipalities and housing associations don’t know you take commissions
  • Proposals lack a reference portfolio, CV and clear processes
  • Prints and editions only sell via DM
  • Google shows agencies rather than the artists themselves
  • Scaffolding, weather and deadlines leave hardly any time for marketing

What It Includes

What marketing for street & urban art means

Marketing for street and urban art means documenting your work in public space and presenting it so that commissions, exhibitions and sales follow – without diluting your stance.

Gallery website with shop of painter Mathanja Clemm
Present and sell works – on your own website.
Online shop of Canvas Künstlerbedarf
A shop as a digital sales stage.

Portfolio website

Every wall with location, size, year, client and making-of – plus an inquiry form that asks for surface, location and timeline right away.

Websites for Arts & Culture

Photo & video of your walls

Documentation from design to finished façade – including time-lapses that show how a mural comes to life.

Photography & Image Production

Social media & content

Making-of, time-lapses and glimpses into design and process that turn reach into inquiries.

Social Media Management

Shop for prints & editions

Screen prints, giclée prints and merch professionally presented and easy to order – instead of selling via DM.

Online Shops for Artists

Press & festivals

Press copy for new walls, festival participations and exhibitions – for local press, city magazines and specialist blogs.

PR Package: Press Releases & Ads

SEO & commissions

Get found when companies, property managers and municipalities search for muralists and façade design.

SEO & AI Program

The Path

From first assessment to ongoing support

You don’t have to tackle everything at once. We start where your work will benefit most – and build step by step.

01

Analysis & Getting Started

Where do you stand today? We look at your website, Instagram, Google and your references and show where clients drop off.

02

Setup & Strategy

A clear profile for your signature and a portfolio website that gets found and brings commissions.

03

Ongoing Support

Stay visible regularly without marketing eating into your time at the wall.

04

Public Image & Reputation

Reference portfolio, photos, videos and press relations for new walls, festivals and exhibitions.

Two Ways

We do it for you – or you learn to do it yourself

Agency: We handle it for you

For street artists and muralists who want to spend their time at the wall. We plan, design and deliver – you approve and keep the overview.

All Marketing Services

Guidance: You put it into practice

In the 90-day Favori Visibility & Flow program you develop positioning, strategy and processes for visibility and sales with us – and implement them step by step yourself.

Favori Visibility & Flow

Your Questions

What street artists and muralists want to know before working with us

Does marketing even fit street art?

Yes, if it fits you. We don’t polish what shouldn’t be polished. The point is that the right people find your work – not bending you into a brand.

Can I stay anonymous?

Yes. If you work anonymously, we build your presence and communication so your artist name becomes visible, but you as a person don’t.

When will I see results?

An organized reference page often works by the next inquiry. Commissions via Google and referrals grow over months – shared goals make progress measurable.

What do I need to contribute?

Photos and information about your walls, dates and your approvals. Planning, copy, design and tech are on us.

Why Favori Media

We know your side of the stage

Award-Winning

European Enterprise Awards 2025: Best Art & Culture Digital Media Agency – Germany.

Rooted in the Arts

Founded by Franziska Sevik – a dancer, actress, choreographer and director for more than 20 years, and author of “Artpreneurship für Künstler.”

All in One Place

Website, documentation, shop and press work together – instead of many separate solutions from different providers.

Franziska Sevik, founder of Favori Media
Franziska Sevik, founder of Favori Media
  • 2026German CEO Excellence Awards – Best Art Entrepreneurship Business Leader
  • 2026/27Unternehmerin der Zukunft (Entrepreneur of the Future) – Deutsches Innovationsinstitut / DUP UNTERNEHMER

More about Franziska Sevik


FAQ – Frequently Asked Questions

Marketing for Street & Urban Art

Next Step

Let’s talk about your walls

In the free initial call we look at your work, your goals and your current presence – and show you the best place to start.