For Artists
Marketing for Visual & Performing Artists
Your art is ready. We make sure the right people find it – audiences, collectors, promoters and the press.
Favori Media is the Berlin agency for arts and culture marketing. We take on the marketing that drains your time and energy – with strategy, a real feel for your work and systems that keep working for you in the background.
Key Facts at a Glance
- Who it’s for: Visual artists, musicians, singers, photographers, illustrators, designers, authors, actors, performers and artisans – from early career to established practice.
- What: Website and SEO, social media and content, newsletters, press kit and PR, photography and video – individually or all from a single source.
- How: personally, in your voice and with clear agreements – you approve, we deliver.
- Getting started: a free initial consultation – afterward, you’ll receive a proposal tailored to your project.
The Situation
Strong work – but too few people see it?
Most artists don’t have a talent problem – they have a visibility problem. Marketing takes time and energy that really belong to your art.
- Posting without a plan – and the algorithm decides who sees your work
- A website that’s outdated, hard to find or doesn’t bring in inquiries
- Hardly any time, because art, a day job and admin already demand everything
- The press, galleries and promoters don’t respond to your requests
- Talking about prices and sales feels uncomfortable
- You do everything alone – with no one keeping track of the big picture
Your Questions
What artists want to know before working with us
Will it still sound like me?
Yes. We get to know your work and your perspective and write in your voice. Nothing goes live without your approval.
Do I have to be on social media all the time?
No. We plan content that fits your daily life – and use channels like your website and newsletter that don’t depend on an algorithm.
When will I see results?
Early improvements often show up quickly, like a clearer website or more inquiries. Lasting visibility grows over months – shared goals make progress measurable.
Do I have to tackle everything at once?
No. We start with the piece that will make the biggest difference for you right now – and build step by step.
How much do I need to contribute?
Your work, dates, brief check-ins and your approvals. We handle planning, copy, design and tech.
Who is my contact person?
You have a dedicated contact at Favori Media who knows your work – no anonymous ticket system.
The Path
From first assessment to ongoing support
You don’t have to tackle everything at once. We start where the impact is greatest – and build from there, step by step.
01
Analysis & Getting Started
Where do you stand today? We look at your website, channels and overall presence and show you where interested people are slipping away.
02
Setup & Strategy
A clear profile and a website that showcases your work, gets found and brings in inquiries.
03
Ongoing Support
Stay visible consistently – without marketing eating up your studio time.
04
Public Image & Reputation
Press kit, imagery and campaigns that make your work known beyond your own community.
For Your Discipline
Marketing that fits your art
Dance & Performance
Put productions, workshops and guest performances in the right light.
Singing
Auditions, concerts and events – with audio samples, an EPK and your own website.
Illustration & Design
Portfolio, commissions and a print shop – so art directors find your style.
Artisans & Makers
Website, shop and workshop imagery – so customers see the value of your handwork.
Why Favori Media
We know your side of the stage
European Enterprise Awards 2025: Best Art & Culture Digital Media Agency – Germany.
Founded by Franziska Sevik – a dancer, actress, choreographer and director for more than 20 years, and author of “Artpreneurship für Künstler.”
Website, content, newsletter and press work together – instead of piecemeal solutions from different providers.
- 2026German CEO Excellence Awards – Best Art Entrepreneurship Business Leader
- 2026/27Unternehmerin der Zukunft (Entrepreneur of the Future) – Deutsches Innovationsinstitut / DUP UNTERNEHMER
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FAQ – Frequently Asked Questions
Marketing for Visual & Performing Artists
