For Cultural Foundations & Funding Bodies

Marketing for Cultural Foundations

Your funding makes art and culture possible. We make sure the right people find your programs, strong applications come in and the impact of your foundation becomes visible.

Favori Media is the art and culture marketing agency from Berlin. We support cultural foundations, corporate foundations funding culture, community foundations, art prizes and funding bodies in Germany, Austria and Switzerland – with a clear website for programs and open calls, visibility on Google and in AI answers, communication for funded projects, newsletters, social media, impact reports and press relations.

Funding programsOpen callsFellowshipsArt prizesImpactReputation

A female foundation director speaks at a lectern to artists and guests at an award ceremony in a cultural foundation's event hall (AI-generated)AI-generated

Key Facts at a Glance

  • Who it’s for: cultural foundations, corporate foundations funding culture, community foundations, art prizes and funding bodies – in Germany, Austria and Switzerland.
  • What: a website for programs and open calls, visibility on Google and in AI answers, communication for funded projects, newsletters, social media, impact reports and press relations.
  • How: personal, with one dedicated contact and clear numbers – we do the work, you approve. Or you learn to do it yourselves in our program.
  • Getting started: a free intro call – afterwards you receive a proposal that fits your museum.

The Situation

Lots of impact – but too little visibility?

Foundations fund remarkable projects – yet the public often knows little about them. Open calls don’t reach all suitable creatives, application paths are hard to find, and the impact of funding stays hidden in the annual report. Good communication makes your work visible – and builds trust.

A male program director and a young female communications manager review photos of funded projects on a large screen in a cultural foundation's office (AI-generated)AI-generated
Make impact visible: funded projects are your foundation’s best stories. · Illustrative image, AI-generated
  • Open calls reach too few suitable applicants.
  • Programs and application paths are hard to find online.
  • Funded projects barely get public attention.
  • Your website is outdated or confusing.
  • Impact reports only reach the board.
  • Social media is missing or runs without a strategy.

What It Involves

What marketing for cultural foundations means

Marketing for cultural foundations means: the right people find your funding opportunities, apply well prepared – and the public, partners and supporters see what your foundation achieves for art and culture.

A young female artist is filmed in her studio by a small video crew for a portrait about a funded art project (AI-generated)AI-generated
Portraits and videos of funded projects tell your impact – more vividly than any report. · Illustrative image, AI-generated
Artists and cultural workers listen to a female presenter in front of a screen at an information evening about arts funding (AI-generated)AI-generated
Info sessions and clear information lead to better applications – and fewer questions. · Illustrative image, AI-generated

Website & funding programs

Mission, programs, open calls, deadlines, how to apply and funded projects – clearly structured, accessible and multilingual.

Websites for Art & Culture

Found on Google & in AI

Visibility for searches like “apply for arts funding,” “art fellowship” or “music grant program” – including answers from ChatGPT and others.

SEO & AI Program

Open call campaigns

Targeted outreach to the right applicants – so strong applications come in and programs reach the right people.

Paid Ads

Newsletters & network

New open calls, project stories and dates – for creatives, partners, boards and supporters.

Newsletter & Email Marketing

Social media with impact

Projects, portraits of funded artists and insights into your foundation’s work – content that shows what funding achieves.

Social Media Management

Press & public relations

Press relations for awards, programs and anniversaries, media partnerships and events – for reputation and trust.

PR & Press Relations

This page is part of our marketing for cultural institutions. We also support art associations, cultural & community centers and artists.

The Path

Four steps to more visibility for your funding

Every foundation is different: some fund projects, others award fellowships and prizes or run their own venues. That’s why we start with your mission, your programs and your audiences.

01

Analysis & kickoff

We look at how your foundation is perceived today, how applicants find you and how visible your funded projects are.

02

Setup & strategy

Website, funding programs, open calls and visibility become one coherent whole – clear, credible and accessible.

03

Ongoing support

Newsletters, social media and communication around open calls, award ceremonies and projects – regular and plannable.

04

Reach & impact

Press relations, portraits, videos and impact reports show what your funding achieves – for the public, partners and donors.

Two Paths

We do it for you – or you learn to do it yourselves

Agency: we handle it for you

Complementing your communications department or as an outsourced team – for individual exhibitions or ongoing.

All Marketing Services

Coaching: you do it yourselves

In the 90-day program Favori Visibility & Flow, you develop positioning, strategy and processes with us – and then run them on your own.

Favori Visibility & Flow

Your Questions

What cultural foundations often ask us

Do foundations even need marketing?

Yes – in the sense of good communication. So the right people hear about your programs, applications are well prepared and the impact of your funding becomes visible.

How do we reach suitable applicants?

With clear program pages, visibility in relevant searches, a newsletter for creatives, partnerships with networks and universities, and info sessions.

How do we show the impact of our funding?

With project stories, portraits, videos, numbers and a clear online impact report that’s read beyond the board.

What do we need to contribute?

Mainly knowledge and approvals: programs, deadlines and information on funded projects. We handle planning and execution.

Why Favori Media

Cultural understanding meets digital expertise

Award-Winning

European Enterprise Awards 2025: Best Art & Culture Digital Media Agency – Germany.

Rooted in Culture

Founded by Franziska Sevik – with more than 20 years of experience as a dancer, actress, choreographer and director.

All in One Place

Strategy, website, communication and systems work together – instead of piecemeal solutions from different providers.

Franziska Sevik, founder of Favori Media
Franziska Sevik, founder of Favori Media
  • 2026German CEO Excellence Awards – Best Art Entrepreneurship Business Leader
  • 2026/27Unternehmerin der Zukunft (Entrepreneur of the Future) – Deutsches Innovationsinstitut / DUP UNTERNEHMER

More about Franziska Sevik


FAQ – Frequently Asked Questions

Marketing for Cultural Foundations

Next Step

Let’s talk about your foundation

In a free intro call, we’ll look together at where your foundation stands today and which next step will make the biggest difference – honest, concrete and with no obligation.