Online Marketing Analysis
European Enterprise Awards 2025
Best Art & Culture Digital Media Agency – Germany
Visibility that fits your work
A strategic look at your entire digital system.
For artists, cultural businesses, and creative brands that want to become more professionally visible without compromising their aesthetic values.
699 € incl. VAT · 90-minute session · Recording & PDF roadmap included
Clarity instead of actionism
You know the feeling: the digital space is loud, hectic, and full of advice that does not feel right for you.
Many marketing strategies aim to stand out at any cost – rather than making the essence of your work visible and tangible.
For artists, galleries, and cultural institutions, this constant actionism is often more of a hurdle than a help. What you need is not louder marketing, but a guiding thread: a clear structure that gives you orientation and leaves your art the space to speak for itself.
THE ANALYSIS · What we examine together
We analyse your digital system holistically: not isolated individual measures, but the guiding thread – what works, where friction arises, what moves you forward strategically.
- Impact & positioning: first impression, clarity of offer, trust/proof.
- UX & navigation: home/offer/contact path, mobile usability, barriers.
- SEO essentials: meta titles/descriptions, heading logic, keywords, internal links.
- Content system: relevance, readability, media, calls to action, editorial ideas.
- Performance & tech: load time/Core Web Vitals, image sizes, structural errors.
- Social & visibility: profile basics, content hooks, bio link, funnel connection.
- Leads & CRM: contact paths, forms, follow-ups, email opt-in (Favori Flow-ready).
- Internationalisation (optional): hreflang, translated metas, consistent navigation.
TARGET AUDIENCE · For arts and culture professionals with high standards
For everyone who wants to become more professionally visible without selling their soul.
- Artists & freelance creatives
- Galleries & cultural institutions
- Creative brands & education providers
- Cultural businesses & festivals
DELIVERABLES · Your concrete roadmap
FAQ – Online Marketing Analysis
What you may still want to know
What happens next
What we see in marketing analyses
What we find in almost every analysis
Based on our work with artists, galleries and cultural projects in the DACH region.
No connecting thread between channels
Instagram, website, newsletter and booking inquiries run in parallel – without reinforcing each other. Each channel stands alone. Potential clients fall through the gaps before they ever reach out.
Positioning that doesn’t land
What you do is crystal clear to you – but often not immediately legible to collectors, curators or event organisers. The offer is there; the sharp outside perspective is missing. That costs you enquiries that never arrive.
Social media without a next step
Posts perform, reach grows – but followers don’t become enquiries, buyers or newsletter subscribers. The bridge from social interest to concrete action is missing.
Interested people fall through the cracks
Anyone who reaches out or stops by once isn’t followed up. No email opt-in, no follow-up, no system. Every new enquiry starts from zero – even from people who could have become clients long ago.
YOUR STARTING POINT
Ready for the
next step?
No actionism. Just strategy.
Request an Online Marketing Analysis699 € incl. VAT · 90-minute session · Recording & PDF roadmap included
Or first a free initial consultation →
