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h3{--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Ccircle%20cx%3D%2212%22%20cy%3D%2212%22%20r%3D%2210%22%2F%3E%3Cpath%20d%3D%22M2%2012h20M12%202a15%2015%200%200%201%200%2020M12%202a15%2015%200%200%200%200%2020%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-card:nth-child(1){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22M3%209a3%203%200%200%200%200%206v3a1%201%200%200%200%201%201h16a1%201%200%200%200%201-1v-3a3%203%200%200%200%200-6V6a1%201%200%200%200-1-1H4a1%201%200%200%200-1%201z%22%2F%3E%3Cpath%20d%3D%22M13%205v2M13%2011v2M13%2017v2%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-card:nth-child(2){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Crect%20x%3D%223%22%20y%3D%223%22%20width%3D%2218%22%20height%3D%2218%22%20rx%3D%222%22%2F%3E%3Ccircle%20cx%3D%229%22%20cy%3D%229%22%20r%3D%222%22%2F%3E%3Cpath%20d%3D%22m21%2015-5-5L5%2021%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-card:nth-child(3){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Crect%20x%3D%223%22%20y%3D%224%22%20width%3D%2218%22%20height%3D%2218%22%20rx%3D%222%22%2F%3E%3Cpath%20d%3D%22M16%202v4M8%202v4M3%2010h18M8%2014h.01M12%2014h.01M16%2014h.01M8%2018h.01M12%2018h.01%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-card:nth-child(4){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22M20.8%204.6a5.5%205.5%200%200%200-7.8%200L12%205.7l-1-1.1a5.5%205.5%200%200%200-7.8%207.8l1%201.1L12%2021l7.8-7.5%201-1.1a5.5%205.5%200%200%200%200-7.8z%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-card:nth-child(5){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22M2%204h6a4%204%200%200%201%204%204v13a3%203%200%200%200-3-3H2zM22%204h-6a4%204%200%200%200-4%204v13a3%203%200%200%201%203-3h7z%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-card:nth-child(6){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22M10%2013a5%205%200%200%200%207.5.5l3-3a5%205%200%200%200-7-7l-1.7%201.7%22%2F%3E%3Cpath%20d%3D%22M14%2011a5%205%200%200%200-7.5-.5l-3%203a5%205%200%200%200%207%207l1.7-1.7%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-proof>div:nth-child(1){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Ccircle%20cx%3D%2212%22%20cy%3D%228%22%20r%3D%226%22%2F%3E%3Cpath%20d%3D%22M15.5%2013.5%2017%2022l-5-3-5%203%201.5-8.5%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-proof>div:nth-child(2){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22m12%202%203.1%206.3%206.9%201-5%204.9%201.2%206.8L12%2017.8%205.8%2021l1.2-6.8-5-4.9%206.9-1z%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-proof>div:nth-child(3){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Crect%20x%3D%223%22%20y%3D%223%22%20width%3D%227%22%20height%3D%227%22%20rx%3D%221%22%2F%3E%3Crect%20x%3D%2214%22%20y%3D%223%22%20width%3D%227%22%20height%3D%227%22%20rx%3D%221%22%2F%3E%3Crect%20x%3D%223%22%20y%3D%2214%22%20width%3D%227%22%20height%3D%227%22%20rx%3D%221%22%2F%3E%3Crect%20x%3D%2214%22%20y%3D%2214%22%20width%3D%227%22%20height%3D%227%22%20rx%3D%221%22%2F%3E%3C%2Fsvg%3E\")}\n\n\n\n\/* fwr-awards *\/\n.fwr-why__frame{display:block;position:relative;isolation:isolate}\n.fwr-why__frame::after{content:\"\";position:absolute;inset:-18px 18px 18px -18px;border:1px solid #A67C3E;z-index:-1}\n.fwr-awards{list-style:none!important;margin:20px 0 0!important;padding:0!important;border-top:1px solid #ECE6DB}\n.fwr-awards li{margin:0!important;padding:12px 0;border-bottom:1px solid #ECE6DB;font-size:14px;line-height:1.45;color:#221E18}\n.fwr-awards li span{display:block;font-size:11px;letter-spacing:2px;text-transform:uppercase;color:#A67C3E;font-weight:600;margin-bottom:3px}\n.fwr-awards__more{margin:12px 0 0!important;font-size:14px}\n.fwr-awards__more a{color:#A67C3E;font-weight:600;text-decoration:none}\n.fwr-awards__more a::after{content:\" \u2192\"}\n\/* fwr-visual v2 *\/\n.fwr-hero .fwr-wrap{max-width:1200px}\n.fwr-why .fwr-wrap{display:grid;grid-template-columns:minmax(0,.75fr) minmax(0,1.25fr);column-gap:72px;align-items:start}\n.fwr-why .fwr-wrap>*{grid-column:2}\n.fwr .fwr-why__img{grid-column:1;grid-row:1 \/ span 6;margin:0;position:relative;isolation:isolate}\n.fwr-why__img img{display:block;width:100%;height:auto;aspect-ratio:4\/5;object-fit:cover;object-position:center 20%;border-radius:2px}\n\n.fwr-why__img figcaption{font-family:\"Cormorant Garamond\",Georgia,serif;font-style:italic;font-size:18px;line-height:25px;height:25px;overflow:hidden;white-space:nowrap;text-overflow:ellipsis;margin-top:14px;color:#221E18}\n.fwr-why .fwr-proof{display:grid;grid-template-columns:1fr;gap:26px}\n.fwr-why .fwr-proof>div{display:grid;grid-template-columns:40px 1fr;column-gap:18px;align-items:start}\n.fwr-why .fwr-proof>div::before{grid-row:1 \/ span 3;margin:2px 0 0}\n.fwr-why .fwr-proof>div>*{grid-column:2;margin-top:0}\n@media(max-width:900px){.fwr-why .fwr-wrap{grid-template-columns:1fr}.fwr-why .fwr-wrap>*{grid-column:1}.fwr .fwr-why__img{grid-row:auto;max-width:380px;margin:0 0 40px 18px}}\n\n\n\/* fwr-artists *\/\n.fwr-artists .fwr-card:nth-child(1){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Crect%20x%3D%223%22%20y%3D%223%22%20width%3D%2218%22%20height%3D%2218%22%20rx%3D%222%22%2F%3E%3Ccircle%20cx%3D%229%22%20cy%3D%229%22%20r%3D%222%22%2F%3E%3Cpath%20d%3D%22m21%2015-5-5L5%2021%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-artists .fwr-card:nth-child(2){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22M9%2018V5l12-2v13%22%2F%3E%3Ccircle%20cx%3D%226%22%20cy%3D%2218%22%20r%3D%223%22%2F%3E%3Ccircle%20cx%3D%2218%22%20cy%3D%2216%22%20r%3D%223%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-artists .fwr-card:nth-child(3){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22M23%2019a2%202%200%200%201-2%202H3a2%202%200%200%201-2-2V8a2%202%200%200%201%202-2h4l2-3h6l2%203h4a2%202%200%200%201%202%202z%22%2F%3E%3Ccircle%20cx%3D%2212%22%20cy%3D%2213%22%20r%3D%224%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-artists .fwr-card:nth-child(4){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22M2%204h6a4%204%200%200%201%204%204v13a3%203%200%200%200-3-3H2zM22%204h-6a4%204%200%200%200-4%204v13a3%203%200%200%201%203-3h7z%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-artists .fwr-card:nth-child(5){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Crect%20x%3D%222%22%20y%3D%222%22%20width%3D%2220%22%20height%3D%2220%22%20rx%3D%222.18%22%2F%3E%3Cpath%20d%3D%22M7%202v20M17%202v20M2%2012h20M2%207h5M2%2017h5M17%2017h5M17%207h5%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-artists .fwr-card:nth-child(6){--ic:url(\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2024%2024%22%20fill%3D%22none%22%20stroke%3D%22%23A67C3E%22%20stroke-width%3D%221.5%22%20stroke-linecap%3D%22round%22%20stroke-linejoin%3D%22round%22%3E%3Cpath%20d%3D%22m12%202%203.1%206.3%206.9%201-5%204.9%201.2%206.8L12%2017.8%205.8%2021l1.2-6.8-5-4.9%206.9-1z%22%2F%3E%3C%2Fsvg%3E\")}\n.fwr-artists .fwr-qa-col1 .fwr-qa:nth-child(1) 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We make sure your gallery, your program and your artists are seen, understood and collected.<\/p>\n<p>Favori Media is the art and culture marketing agency from Berlin. We support contemporary art galleries with a represented artist program in Germany, Austria and Switzerland \u2013 with a website that showcases program and artists, visibility on Google and in AI answers, online viewing rooms, newsletters and collector relations, social media, and press and art fair communication.<\/p>\n<div class=\"fwr-btns\"><a class=\"fwr-btn fwr-btn--fill\" href=\"https:\/\/favori-media.de\/en\/free-initial-meeting\/\">Book a Free Consultation<\/a><a class=\"fwr-btn fwr-btn--line\" href=\"https:\/\/favori-media.de\/en\/marketing-for-galleries-art-dealers\/\">All Gallery Services<\/a><\/div>\n<p class=\"fwr-tags\"><span>Gallery program<\/span><span>Collector relations<\/span><span>Openings<\/span><span>Art fairs<\/span><span>Online viewing rooms<\/span><span>Press relations<\/span><\/p>\n<figure class=\"fwr-hero__img\"><img data-ai-generated=\"true\" class=\"fm-ki\" src=\"https:\/\/favori-media.de\/wp-content\/uploads\/2026\/10\/programmgalerie-galeristin-sammler-gespraech-ausstellung.jpg\" alt=\"A gallerist talking with a collector couple in front of a large abstract painting in a bright contemporary art gallery (AI-generated)\" width=\"1024\" height=\"688\" fetchpriority=\"high\" decoding=\"async\" title=\"\"><span class=\"fm-ki-badge\" title=\"Illustrative image \u2013 created with artificial intelligence\">AI-generated<\/span><\/figure>\n<\/div>\n<\/section>\n\n<section class=\"fwr-sec fwr-light\">\n<div class=\"fwr-narrow\">\n<div class=\"fwr-tldr\">\n<h2>Key Facts at a Glance<\/h2>\n<ul>\n<li><strong>Who it&#8217;s for:<\/strong> contemporary art galleries that represent and build artists over the long term \u2013 from young galleries to established houses with an art fair presence, in Germany, Austria and Switzerland.<\/li>\n<li><strong>What:<\/strong> a website with strong artist profiles and an exhibition archive, visibility on Google and in AI answers, online viewing rooms, newsletters and collector relations, social media, press relations and communication around openings and art fairs.<\/li>\n<li><strong>How:<\/strong> personal, discreet and with one dedicated contact \u2013 we do the work, you approve. Or you learn to do it yourself in our program.<\/li>\n<li><strong>Getting started:<\/strong> a free intro call \u2013 afterwards you receive a proposal that fits your gallery.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"fwr-sec fwr-cream\">\n<div class=\"fwr-wrap\">\n<p class=\"fwr-eyebrow\">The Situation<\/p>\n<h2>A strong program \u2013 too little reach<\/h2>\n<div class=\"fwr-grid fwr-grid--2\">\n<div>\n<p class=\"fwr-lead\">A program gallery thrives on trust: collectors don&#8217;t just buy a work, they believe in an artistic position and in your judgment. But openings, fairs and personal contacts alone are no longer enough. Collectors research online, compare galleries and expect insights before they reach out.<\/p>\n<figure class=\"fwr-figure\"><img data-ai-generated=\"true\" class=\"fm-ki\" src=\"https:\/\/favori-media.de\/wp-content\/uploads\/2026\/10\/galerie-vernissage-eroeffnung-gaeste-kuenstler.jpg\" alt=\"Guests with wine glasses viewing contemporary paintings at an evening gallery opening while the artist talks with visitors in the center (AI-generated)\" width=\"1024\" height=\"688\" loading=\"lazy\" decoding=\"async\" title=\"\"><span class=\"fm-ki-badge\" title=\"Illustrative image \u2013 created with artificial intelligence\">AI-generated<\/span><figcaption>Openings bring people into the gallery \u2013 good communication keeps the conversation going afterwards.<span class=\"fm-ki-note\"> \u00b7 Illustrative image, AI-generated<\/span><\/figcaption><\/figure>\n<\/div>\n<ul class=\"fwr-list\">\n<li>Your website shows exhibitions, but not what your gallery and program stand for.<\/li>\n<li>Artist profiles are thin; works and bios are hard to find \u2013 for collectors and curators alike.<\/li>\n<li>New collectors barely find you online, and existing clients only hear from you at openings.<\/li>\n<li>Art fairs are expensive, but communication before and after them is missing.<\/li>\n<li>Press and social media run on the side and don&#8217;t reflect the quality of your program.<\/li>\n<li>Online sales and viewing rooms are missing or feel improvised.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"fwr-sec fwr-light\">\n<div class=\"fwr-wrap\">\n<p class=\"fwr-eyebrow\">What It Involves<\/p>\n<h2>What marketing for program galleries means<\/h2>\n<p class=\"fwr-lead fwr-def\">Marketing for program galleries means: your gallery is perceived as a clear voice with its own program, collectors, curators and press find your artists online, and opening guests and fair contacts become long-term collector relationships.<\/p>\n<div class=\"fwr-duo\">\n<figure><img data-ai-generated=\"true\" class=\"fm-ki\" src=\"https:\/\/favori-media.de\/wp-content\/uploads\/2026\/10\/galerie-messestand-kunstmesse-sammler.jpg\" alt=\"A gallerist discussing a work with two collectors at an art fair booth with colorful paintings on white walls and a sculpture in front (AI-generated)\" width=\"1024\" height=\"688\" loading=\"lazy\" decoding=\"async\" title=\"\"><span class=\"fm-ki-badge\" title=\"Illustrative image \u2013 created with artificial intelligence\">AI-generated<\/span><figcaption>Art fairs: with good preparation and follow-up, a booth turns into a network.<span class=\"fm-ki-note\"> \u00b7 Illustrative image, AI-generated<\/span><\/figcaption><\/figure>\n<figure><img data-ai-generated=\"true\" class=\"fm-ki\" src=\"https:\/\/favori-media.de\/wp-content\/uploads\/2026\/10\/galeristin-online-viewing-room-laptop-katalog.jpg\" alt=\"A gallerist at a laptop in the gallery office viewing an online viewing room, with an exhibition catalog and invitation cards beside her (AI-generated)\" width=\"1024\" height=\"688\" loading=\"lazy\" decoding=\"async\" title=\"\"><span class=\"fm-ki-badge\" title=\"Illustrative image \u2013 created with artificial intelligence\">AI-generated<\/span><figcaption>Online viewing rooms and newsletters bring your program to collectors who can&#8217;t be there in person.<span class=\"fm-ki-note\"> \u00b7 Illustrative image, AI-generated<\/span><\/figcaption><\/figure>\n<\/div>\n<div class=\"fwr-grid fwr-services\">\n<div class=\"fwr-card\"><h3>Website with program &amp; artist profiles<\/h3><p>A high-quality, fast website with artist profiles, work overviews, exhibition archive and press \u2013 so collectors and curators quickly find what they&#8217;re looking for.<\/p><p class=\"fwr-more\"><a href=\"https:\/\/favori-media.de\/en\/website-for-artists\/\">Websites for Art &amp; Culture<\/a><\/p><\/div>\n<div class=\"fwr-card\"><h3>Online viewing rooms &amp; sales<\/h3><p>Make exhibitions accessible online and sell works with price on request or directly \u2013 discreet, high-quality and in line with your program.<\/p><p class=\"fwr-more\"><a href=\"https:\/\/favori-media.de\/en\/website-for-artists\/e-commerce-websites\/\">Webshops &amp; Online Sales<\/a><\/p><\/div>\n<div class=\"fwr-card\"><h3>Found \u2013 on Google &amp; in AI<\/h3><p>We make sure your gallery and your artists are visible for name searches, topics and in answers from ChatGPT and others.<\/p><p class=\"fwr-more\"><a href=\"https:\/\/favori-media.de\/en\/seo-ai-program-for-artists-cultural-organizations\/\">SEO &amp; AI Program<\/a><\/p><\/div>\n<div class=\"fwr-card\"><h3>Newsletters &amp; collector relations<\/h3><p>Invitations, collector previews, art fair announcements and follow-ups \u2013 personal, regular and clearly segmented.<\/p><p class=\"fwr-more\"><a href=\"https:\/\/favori-media.de\/en\/email-marketing-newsletters-for-artists-cultural-organizations\/\">Newsletter &amp; Email Marketing<\/a><\/p><\/div>\n<div class=\"fwr-card\"><h3>Social media with substance<\/h3><p>Exhibition installs, studio visits, work details and conversations with artists \u2013 high-quality and without constant stress.<\/p><p class=\"fwr-more\"><a href=\"https:\/\/favori-media.de\/en\/social-media-management-for-artists-cultural-organizations\/\">Social Media Management<\/a><\/p><\/div>\n<div class=\"fwr-card\"><h3>Press &amp; art fairs<\/h3><p>Press releases for exhibitions, contacts with arts and specialist media, and communication before, during and after art fairs.<\/p><p class=\"fwr-more\"><a href=\"https:\/\/favori-media.de\/en\/pr-press-work-for-artists-cultural-institutions\/\">PR &amp; Press Relations<\/a><\/p><\/div>\n<\/div>\n<p class=\"fwr-ref\">This page is part of our <a href=\"https:\/\/favori-media.de\/en\/marketing-for-galleries-art-dealers\/\">marketing for galleries &amp; art dealers<\/a>. We also support <a href=\"https:\/\/favori-media.de\/en\/marketing-for-artists\/\">artists<\/a>, <a href=\"https:\/\/favori-media.de\/en\/marketing-for-cultural-institutions-theaters-museums-festivals\/\">theaters, museums &amp; festivals<\/a> and <a href=\"https:\/\/favori-media.de\/en\/marketing-for-artisans-makers\/\">artisans &amp; makers<\/a>.<\/p>\n<\/div>\n<\/section>\n\n<section class=\"fwr-sec fwr-dark\">\n<div class=\"fwr-wrap\">\n<p class=\"fwr-eyebrow\">The Path<\/p>\n<h2>Four steps to more visibility<\/h2>\n<p class=\"fwr-lead\">Every gallery is different: some are just building their program, others have shown at international fairs for years. That&#8217;s why we start with what you already have.<\/p>\n<div class=\"fwr-grid fwr-grid--4\">\n<div class=\"fwr-step\"><p class=\"fwr-num\">01<\/p><h3>Analysis &amp; kickoff<\/h3><p>We look at how collectors, curators and press find and perceive your gallery today, and where potential is being lost.<\/p><ul class=\"fwr-links\"><li><a href=\"https:\/\/favori-media.de\/en\/the-silent-market\/\">The Silent Market \u2013 Free Analysis<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/marketing-audit-analysis\/online-marketing-analysis-for-artists\/\">Online Marketing Analysis<\/a><\/li><\/ul><\/div>\n<div class=\"fwr-step\"><p class=\"fwr-num\">02<\/p><h3>Setup &amp; strategy<\/h3><p>Website, artist profiles, viewing rooms and newsletters become one coherent presence that carries your program.<\/p><ul class=\"fwr-links\"><li><a href=\"https:\/\/favori-media.de\/en\/website-for-artists\/\">Websites for Art &amp; Culture<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/website-for-artists\/e-commerce-websites\/\">Webshops &amp; Online Sales<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/seo-ai-program-for-artists-cultural-organizations\/\">SEO &amp; AI Program<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/branding-visual-identity-for-artists-cultural-organizations\/\">Branding &amp; Visual Identity<\/a><\/li><\/ul><\/div>\n<div class=\"fwr-step\"><p class=\"fwr-num\">03<\/p><h3>Ongoing support<\/h3><p>Regular content, newsletters and upkeep \u2013 in rhythm with your exhibitions and art fairs.<\/p><ul class=\"fwr-links\"><li><a href=\"https:\/\/favori-media.de\/en\/favori-presence\/\">Favori Presence<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/social-media-management-for-artists-cultural-organizations\/\">Social Media Management<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/content-packages-reels-posts-for-artists-cultural-organizations\/\">Content Packages<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/email-marketing-newsletters-for-artists-cultural-organizations\/\">Newsletter &amp; Email Marketing<\/a><\/li><\/ul><\/div>\n<div class=\"fwr-step\"><p class=\"fwr-num\">04<\/p><h3>Reach &amp; reputation<\/h3><p>Press, strong images, videos and targeted campaigns make your gallery known beyond your city.<\/p><ul class=\"fwr-links\"><li><a href=\"https:\/\/favori-media.de\/en\/pr-press-work-for-artists-cultural-institutions\/\">PR &amp; Press Relations<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/photography-image-production-for-artists-cultural-organizations\/\">Photography<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/video-motion-content-for-artists-cultural-organizations\/\">Video &amp; Motion<\/a><\/li><li><a href=\"https:\/\/favori-media.de\/en\/paid-ads-online-advertising-for-artists-cultural-organizations\/\">Paid Ads<\/a><\/li><\/ul><\/div>\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"fwr-sec fwr-cream\">\n<div class=\"fwr-wrap\">\n<p class=\"fwr-eyebrow\">Two Paths<\/p>\n<h2>We do it for you \u2013 or you learn to do it yourself<\/h2>\n<div class=\"fwr-grid fwr-grid--2 fwr-ways\">\n<div class=\"fwr-card\"><h3>Agency: we handle it for you<\/h3><p>For galleries that want to spend their time with artists and collectors. We plan, design and execute \u2013 you approve and keep the overview.<\/p><p class=\"fwr-more\"><a href=\"https:\/\/favori-media.de\/en\/marketing-packages\/\">All Marketing Services<\/a><\/p><\/div>\n<div class=\"fwr-card\"><h3>Coaching: you do it yourself<\/h3><p>In the 90-day program Favori Visibility &amp; Flow, you develop positioning, strategy and processes for your gallery with us \u2013 and then run them on your own.<\/p><p class=\"fwr-more\"><a href=\"https:\/\/favori-media.de\/en\/favori-visibility-flow-90-day-marketing-for-artists\/\">Favori Visibility &amp; Flow<\/a><\/p><\/div>\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"fwr-sec fwr-light\">\n<div class=\"fwr-wrap\">\n<p class=\"fwr-eyebrow\">Your Questions<\/p>\n<h2>What program galleries often ask us<\/h2>\n<div class=\"fwr-grid fwr-grid--2\">\n<div class=\"fwr-qa-col1\">\n<div class=\"fwr-qa\"><h3>Does digital marketing suit a serious gallery?<\/h3><p>Yes, if it fits the gallery&#8217;s stance. It&#8217;s not about loud advertising, but about visibility, context and trust: good artist profiles, high-quality images, thoughtful texts and personal communication with collectors.<\/p><\/div>\n<div class=\"fwr-qa\"><h3>Should we show prices online?<\/h3><p>That&#8217;s your call. Many program galleries work with \u201cprice on request\u201d and online viewing rooms for selected collectors. We find the solution that fits your program and your artists.<\/p><\/div>\n<\/div>\n<div class=\"fwr-qa-col2\">\n<div class=\"fwr-qa\"><h3>How do we get more out of art fairs?<\/h3><p>With communication before, during and after the fair: previews for collectors, appointment requests, social media from the booth and a follow-up that brings new contacts into your newsletter and collector relations.<\/p><\/div>\n<div class=\"fwr-qa\"><h3>What do we need to contribute?<\/h3><p>Mainly knowledge and approvals: information on exhibitions and artists, artwork photos, dates and your perspective. We plan and handle the rest \u2013 discreetly and in close coordination.<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"fwr-sec fwr-light fwr-why\">\n<div class=\"fwr-wrap\">\n<p class=\"fwr-eyebrow\">Why Favori Media<\/p>\n<h2>Art expertise meets digital know-how<\/h2>\n<div class=\"fwr-proof\" style=\"margin-top:30px\">\n<div><strong>Award-Winning<\/strong><p>European Enterprise Awards 2025: Best Art &amp; Culture Digital Media Agency \u2013 Germany.<\/p><\/div>\n<div><strong>Art and Market<\/strong><p>Founded by Franziska Sevik \u2013 a dancer, actress, choreographer and director for more than 20 years. Through our own artist management, we know both sides of art and the market.<\/p><\/div>\n<div><strong>All in One Place<\/strong><p>Website, newsletter, press and imagery work together \u2013 instead of piecemeal solutions from different providers.<\/p><\/div>\n<\/div>\n<div class=\"fwr-btns\"><a class=\"fwr-btn fwr-btn--line\" href=\"https:\/\/favori-media.de\/en\/works-and-spaces\/\">Selected projects in Works &amp; Spaces<\/a><a class=\"fwr-btn fwr-btn--line\" href=\"https:\/\/favori-media.de\/en\/artist-management-pr\/\">Artist Management &amp; PR<\/a><\/div>\n<figure class=\"fwr-why__img\"><span class=\"fwr-why__frame\"><img src=\"https:\/\/favori-media.de\/wp-content\/uploads\/2024\/11\/Franziska-Sevik-CEO-Favori-Media-768x1151.jpeg\" alt=\"Franziska Sevik, founder of Favori Media\" width=\"768\" height=\"1151\" loading=\"lazy\" decoding=\"async\" title=\"\"><\/span><figcaption>Franziska Sevik, founder of Favori Media<\/figcaption><ul class=\"fwr-awards\"><li><span>2026<\/span>German CEO Excellence Awards \u2013 Best Art Entrepreneurship Business Leader<\/li><li><span>2026\/27<\/span>Unternehmerin der Zukunft (Entrepreneur of the Future) \u2013 Deutsches Innovationsinstitut \/ DUP UNTERNEHMER<\/li><\/ul><p class=\"fwr-awards__more\"><a href=\"https:\/\/franziska-sevik.de\/ueber-mich\" target=\"_blank\" rel=\"noopener\">More about Franziska Sevik<\/a><\/p><\/figure>\n<\/div>\n<\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-background is-layout-constrained wp-container-core-group-is-layout-bced5fd5 wp-block-group-is-layout-constrained\" style=\"background-color:#ffffff;padding-top:70px;padding-right:24px;padding-bottom:70px;padding-left:24px\"><div class=\"wp-block-group__inner-container\">\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"margin-top:0px;margin-bottom:10px\">FAQ \u2013 Frequently Asked Questions<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\" style=\"margin-top:0px;margin-bottom:30px;font-size:15px\"><strong>Marketing for Program Galleries<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-774bddf2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-uagb-faq uagb-faq__outer-wrap uagb-block-d6f7f160 uagb-faq-icon-row uagb-faq-layout-accordion uagb-faq-expand-first-false uagb-faq-inactive-other-true uagb-faq__wrap uagb-buttons-layout-wrap uagb-faq-equal-height     \" data-faqtoggle=\"true\" role=\"tablist\"><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f5a7c1 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>How much does marketing for a gallery cost?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>It depends on what you need \u2013 a new website, viewing rooms, visibility on Google, press relations or ongoing support. After a free intro call, you receive an individual proposal that fits your gallery and your goals.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f5c6fe \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>How does a program gallery win new collectors?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>Through visibility and trust: strong artist profiles, presence on Google and in specialist media, good content on social media, personal invitations and a newsletter that gradually introduces interested people to your program.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f5e63b \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>How does my gallery get found on Google?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>With dedicated, well-structured pages for each artist, a maintained exhibition archive, a complete Google Business Profile and structured data that helps search engines and AI assistants understand your gallery, artists and exhibitions.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f60578 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>Are online viewing rooms worth it?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>Yes, especially for collectors who can&#8217;t attend in person and around art fairs. A viewing room presents works with context, images and texts and can be unlocked exclusively for selected contacts.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f624b5 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>How do I maintain collector relationships digitally?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>With a segmented newsletter, personal previews before exhibitions and fairs, insights into studio visits and how works develop, and clean contact management that reflects interests and purchases.<\/p><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-uagb-faq uagb-faq__outer-wrap uagb-block-063e2619 uagb-faq-icon-row uagb-faq-layout-accordion uagb-faq-expand-first-false uagb-faq-inactive-other-true uagb-faq__wrap uagb-buttons-layout-wrap uagb-faq-equal-height     \" data-faqtoggle=\"true\" role=\"tablist\"><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f643f2 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>What content works on social media for galleries?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>Exhibition installs, studio visits, work details, short conversations with artists, art fair moments and opening recaps \u2013 high-quality and with context rather than plain product shots.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f6632f \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>How do we prepare an art fair from a communication perspective?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>With an art fair page on your website, previews and appointment requests for collectors, announcements in your newsletter and on social media, press contacts and a clear follow-up for every new contact.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f6826c \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>Do we need press relations?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>For program galleries, press work is especially valuable: coverage in arts and specialist media strengthens your artists&#8217; reputation and makes the gallery known to collectors and curators.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f6a1a9 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>How much time do I need to invest myself?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>A bit more at the start for alignment and content, then usually a few hours a month for approvals and exhibition info. We take care of the rest.<\/p><\/div><\/div><div class=\"wp-block-uagb-faq-child uagb-faq-child__outer-wrap uagb-faq-item uagb-block-3f6c0e6 \" role=\"tab\" tabindex=\"0\"><div class=\"uagb-faq-questions-button uagb-faq-questions\">\t\t\t<span class=\"uagb-icon uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M432 256c0 17.69-14.33 32.01-32 32.01H256v144c0 17.69-14.33 31.99-32 31.99s-32-14.3-32-31.99v-144H48c-17.67 0-32-14.32-32-32.01s14.33-31.99 32-31.99H192v-144c0-17.69 14.33-32.01 32-32.01s32 14.32 32 32.01v144h144C417.7 224 432 238.3 432 256z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"uagb-icon-active uagb-faq-icon-wrap\">\n\t\t\t\t\t\t\t\t<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox= \"0 0 448 512\"><path d=\"M400 288h-352c-17.69 0-32-14.32-32-32.01s14.31-31.99 32-31.99h352c17.69 0 32 14.3 32 31.99S417.7 288 400 288z\"><\/path><\/svg>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t<span class=\"uagb-question\"><strong>Do you work with galleries outside Berlin?<\/strong><\/span><\/div><div class=\"uagb-faq-content\"><p>Yes, we support galleries throughout Germany, Austria and Switzerland. We work together personally via video, phone and email \u2013 and on site when needed.<\/p><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<style>\nhtml{overflow-x:clip}\n.fwr{--ink:#221E18;--dark:#1B1813;--cream:#F2EDE3;--cream2:#FBF8F2;--sand:#ECE6DB;--bronze:#A67C3E;--bronze-d:#8C6830;--muted:#5E574C;font-family:\"Hanken Grotesk\",-apple-system,\"Segoe UI\",Roboto,sans-serif;color:var(--ink);font-size:17px;line-height:1.7}\n.fwr *{box-sizing:border-box}\n.fwr-sec{width:100vw;position:relative;left:50%;margin-left:-50vw;padding:96px 24px}\n.fwr-wrap{max-width:1040px;margin:0 auto}\n.fwr-narrow{max-width:760px;margin:0 auto}\n.fwr-cream{background:var(--cream)}.fwr-light{background:var(--cream2)}.fwr-sand{background:var(--sand)}.fwr-dark{background:var(--dark);color:#E9E2D4}\n.fwr-eyebrow{font-size:12px;letter-spacing:3px;text-transform:uppercase;color:var(--bronze);margin:0 0 18px;font-weight:500}\n.fwr h1,.fwr h2,.fwr h3.fwr-serif{font-family:\"Cormorant 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